If you are looking after the Social Media as a part of your job, you should really learn how to do it effectively for the business. This means that the Social Media Campaign needs to form a part of company’s marketing campaign and be coordinated with all other types of marketing.
There are still many companies that regard the Social Media Campaign as being something that is not really anything more than running a social media campaign to keep in contact with customers. However, it sets out and image and should be a means to drive customers. If your manager is from before social media, it is common that a business may not take the importance of social media to heart and really make an allowance for it.
You should ask to be put through training in Social Media and learn how everything works. The advertising capability of Linkedin is incredible and you need to understand the importance and relevance of it. The same applies to Facebook and Twitter. Each one is suitable for different business areas and companies, so you need to get the mix right to be a success at your Social Media Campaign. Ideally, try to learn about marketing in general, this will help you to really be effective at your job.
This is an opportunity to be recognised in your place of work, if you have success. This means that you could really excel and gain a lot in this field. You could also open up the opportunity to become a Marketing professional. Therefore, if the opportunity comes up to be in Social Media take it. Then get the knowledge and skills needed to be a success.
Find out more about training to be a Social Media expert. You can join a training course in Social Media for a PA, Legal Secretary or Administrator at http://www.souterstraining.com/social-media-training-course